business communication book in hindi pdf

We have made inroads in the US and Middle East markets and will be ramping up efforts in these regions, we are also contemplating other markets for expansion,' Annanya Sarthak, CEO and co-founder, Awign, told ET. Awign raises $15 million in Series B round, co-led by Bertelsmann India Investments and Amicus Capital “We will be focusing on people, technology, and building up our brand, and the raised funds will be instrumental in our efforts to take multiple business lines global.Krishnan will be instrumental in implementing the firm’s strategy to achieve business expansion and profitable growth while Sandeep will contribute to strengthening the user experience and product design efforts. Scripbox makes senior appointments to finance, design teams The new appointments will play a significant role as the company advances through key inflection points in the coming year.

Ola ramping up e-scooter production, capacity, says CEO Bhavish Aggarwal Aggarwal further said, 'We feel that in the next six to eight months we will exhaust the (current) installed capacity and we are also in parallel expanding our capacity in the future factory.'.It helps it stand out from the clutter of products and names.Ī product should be adaptable: with trends, time and change in segments, the product should lend itself to adaptation to make it more relevant and maintain its revenue stream. Advertising and 'brand building' best do this.Ī product needs a name: a name that people remember and relate to. A product needs to be functionally able to do what it is supposed to, and do it with a good quality.Ī product needs to be communicated: Users and potential users must know why they need to use it, what benefits they can derive from it, and what it does difference it does to their lives. In FMCG parlance, a brand can be revamped, re-launched or extended to make it more relevant to the segment and times, often keeping the product almost the same.ĭescription: A product needs to be relevant: the users must have an immediate use for it. Each product has a useful life after which it needs replacement, and a life cycle after which it has to be re-invented. The price that can be charged depends on the market, the quality, the marketing and the segment that is targeted. Every product is made at a cost and each is sold at a price. It can be physical or in virtual or cyber form. Definition: A product is the item offered for sale.

Business communication book in hindi pdf